Final Fantasy XIII as an Old Spice Commercial

WHO DID THIS?
WHO?! WHERE?! WHEN?!
I was just checking to see why some Russian fanblog was linking to some of my Squidoo pages, and I found this, obviously not by the blogger.

Spoilers, except it's so incomprehensible that I don't think it matters...


( I'm on a horse. )

Yes, I realize everyone else has probably seen this meme already. I'm always late to the fandom party.